[Nfbnet-members-list] New Accessibility Features Coming to PrestoPrime EMV System

National Federation of the Blind webmaster at nfb.org
Wed Jan 10 02:58:25 UTC 2018




FOR IMMEDIATE RELEASE




New Accessibility Features Coming to PrestoPrime EMV System

E la Carte, Applebee’s® Grill + Bar, National 
Federation of the Blind, and LightHouse for the 
Blind and Visually Impaired of San Francisco 
Announce Collaboration to Make In-Restaurant 
Table-top Tablets Accessible to Blind Guests

Redwood City, Calif. (January 9, 2018): 
<https://nfb.org/sites/all/modules/civicrm/extern/url.php?u=9925&qid=2094787>E 
la Carte, Inc., creators of the PrestoPrime™ EMV 
System™ for full-service restaurants, and 
Applebee’s® Neighborhood Grill + Bar, announced 
today a partnership with the National Federation 
of the Blind (NFB) and LightHouse for the Blind 
and Visually Impaired of San Francisco to produce 
a text-to-speech capability for the PrestoPrime 
EMV System that will be incorporated into all 
current and future Presto tablets, including 
those used in Applebee’s Grill + Bar restaurants 
nationwide. This enhancement is a result of 
collaboration among these organizations and 
several blind members of the NFB in California to 
develop new functionality that enables blind 
persons to interact with the Presto System.

The new Presto tablet functionality enables blind 
persons to independently order menu items, pay 
their bills, and perform other functions using 
the tablet that is provided for guests to enhance 
their in-restaurant dining experience. By 
performing certain gestures, blind patrons can 
turn on the text-to-speech capability of the 
tablets in order to access the new functionality. 
In addition, blind patrons can take advantage of 
the audio jack available on newer PrestoPrime EMV 
tablets to activate the text-to-speech capability 
by simply plugging in a pair of headphones. The 
audio jack on PrestoPrime EMV tablets can be 
found and identified by a Braille tactile label located next to the jack.

E la Carte and Applebee’s have been working with 
the National Federation of the Blind and 
Lighthouse for the Blind and Visually Impaired of 
San Francisco for the past several months to 
develop the new functionality, which has been 
tested by blind consumers. This continued 
testing, and the related feedback, will help E la 
Carte to fine-tune the technology to provide a 
user-friendly experience for blind consumers that 
is similar to other mobile and small screen device applications.

“Like many new technologies, the E la Carte 
system has the potential to provide the blind 
with greater independence than ever before, since 
we will now be able to access a restaurant’s menu 
choices in the same way that other customers do,” 
said Mark Riccobono, President of the National 
Federation of the Blind. “We therefore applaud E 
la Carte in its efforts to provide to blind 
diners the same access to the Presto System that 
sighted persons enjoy, while also helping the 
restaurants who deploy the system comply with the 
Americans with Disabilities Act and other applicable laws.”

“E la Carte is proud to have produced a 
PrestoPrime EMV user experience for blind 
persons,” said Rajat Suri, founder and CEO of E 
la Carte. “The assistance we received from the 
National Federation of the Blind and Lighthouse 
for the Blind and Visually Impaired of San 
Francisco was invaluable to the achievement of a 
user experience that is familiar and comfortable for blind users.”

“We are thrilled with this outcome,” said 
LightHouse CEO Bryan Bashin, “Thanks to this 
collaboration, the E la Carte tablet will work 
for blind people, not just at Applebee’s, but at 
any restaurant that uses it. We hope others will follow their lead.”

The new accessibility functionality will be 
included as a standard part of the Presto System 
and tablets and is available to all E la Carte customers.

Attorneys at Brown Goldstein & Levy LLP, 
Disability Rights Advocates, and TRE Legal 
Practice helped facilitate this collaboration.

About E la Carte and PrestoPrime EMV System

E la Carte, developers of the PrestoPrime EMV 
tablet and PrestoPrime EMV System, leads the 
table-top dining revolution with its 
guest-facing, pay-at-the-table, e-commerce 
system. Installed in over 1,800 restaurants 
across the nation, including Applebee’s (a 
division of DineEquity, NYSE:DINE) and selected 
Outback Steakhouse Restaurants (a division of 
Bloomin’ Brands, Inc., Nasdaq: BLMN), the Presto 
System enables restaurant guests to take greater 
control over their dining experience by allowing 
them to order from a full menu, play exciting 
interactive games, and pay their bill directly 
from the table. The PrestoPrime EMV tablet also 
provides operational and financial benefits to 
restaurant operators which drives increased 
profitability, and unlocks restaurant data that 
was previously inaccessible, enabling smarter 
decisions around guest satisfaction. E la Carte’s 
new dual processor, secure PrestoPrime EMV System 
is software compatible with the current 
generation Presto System - more than 90,000 of 
which are at work every day in more than 1,800 
restaurants across the United States - and 
includes twice the memory and four times the 
flash storage of the current generation, and a 
securely partitioned payment module that enables 
point-to-point encryption (P2PE) security, EMV, 
and multiple forms of payment, including 
PIN-entry payment, Magstripe, and NFC capability 
for contactless payment systems such as Apple Pay and Samsung Pay.

About National Federation of the Blind

The National Federation of the Blind (NFB), 
headquartered in Baltimore, is the oldest and 
largest nationwide organization of blind 
Americans. Founded in 1940, the NFB consists of 
affiliates, chapters, and divisions in the fifty 
states, Washington DC, and Puerto Rico. The NFB 
defends the rights of blind people of all ages 
and provides information and support to families 
with blind children, older Americans who are 
losing vision, and more. We believe in the hopes 
and dreams of blind people and work together to 
transform them into reality. Learn more about our 
many programs and initiatives at 
<https://nfb.org/sites/all/modules/civicrm/extern/url.php?u=9733&qid=2005373>www.nfb.org

About LightHouse for the Blind and Visually Impaired of San Francisco

Founded in 1902, San Francisco’s LightHouse for 
the Blind and Visually Impaired promotes the 
independence, equality and self-reliance of 
people who are blind or have low vision. We offer 
blindness skills training and relevant services 
such as access to employment, education, 
government, information, recreation, 
transportation and the environment. We also 
pursue the development of new technology, 
encourage innovation, and amplify the voices of 
blind individuals around the world.



CONTACT:

Chris Danielsen

Director of Public Relations

National Federation of the Blind

(410) 659-9314, extension 2330

(410) 262-1281 (Cell)

<mailto:cdanielsen at nfb.org>cdanielsen at nfb.org








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