[Nfbnet-members-list] Second Call for Cohen Accessibility Research Drexel University

[Lewis, Anil]

The goal of this study is to show that an accessibility-related 
service failure online not only causes avoidance of a retailer by the 
blind and vision impaired, but also those individuals with normal 
vision who will empathetically change their purchase behavior after 
learning about the service failure.

This is a two in one study where blind and low vision participants 
answer questions about online accessibility issues, and sighted 
participants answer questions about negative word of mouth regarding 
accessibility issues. Interested individuals can participate in the 
survey by visiting:

<https://drexel.qualtrics.com/SE/?SID=SV_abBLThH3nfhmyxv>https://drexel.qualtrics.com/SE/?SID=SV_abBLThH3nfhmyxv

Blind and low vision participants are encouraged to share this link 
with other blind and/or sighted people who would be willing to 
participate in a five minute research survey. The link will remain 
active until the targeted number of responses is received.

As a "thank you" for your participation, a $2 donation will be made 
to the blindness organization of your choice (including the NFB).

Please contact Alex Cohen at 
<mailto:ahc43 at drexel.edu>ahc43 at drexel.edu with any questions or comments.

Thank You!

Alex H. Cohen
PhD Candidate
Marketing Department
Gerri C. LeBow # 831
LeBow College of Business
Drexel University
3220 Market St.
Philadelphia, PA 19104
Cell: <tel:215.292.1455>215.292.1455





Mr. Anil Lewis, M.P.A.
Executive Director

National Federation of the Blind Jernigan Institute
200 East Wells Street at Jernigan Place
Baltimore, Maryland   21230

(410) 659-9314 ext. 2374 (Voice)
(410) 659-5129 (FAX)
Email: <mailto:alewis at nfb.org>alewis at nfb.org
Web: <http://www.nfb.org/>www.nfb.org
Twitter: @AnilLife

The National Federation of the Blind knows that blindness is not the 
characteristic that defines you or your future. Every day we raise 
the expectations of blind people, because low expectations create 
obstacles between blind people and our dreams. You can live the life 
you want; blindness is not what holds you back.

To make a donation to the National Federation of the Blind 
Imagination Fund campaign, please visit 
<http://www.nfb.org/ImaginingOurFuture>www.nfb.org/ImaginingOurFuture.


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