[nfb-talk] Blindness-related press releases: do's, and don'ts

Eric Calhoun eric at pmpmail.com
Sun Dec 30 19:28:35 CST 2007


If one is to capture the curiosity of the news organization, an
organization must:

Clearly state the "blindness-related" event to which they are referring.

Clearly _outline the goal(s) or objective(s) they wish to accomplish.

What bothers me is that many people don't follow, Joseph, this very
simple, but very important strategy.  Often newspapers have a "F.Y.I." or
fyi: "for your information" where readers that are a part of an organized
movement, can convey their message.  My purpose here in this message is to
ask 2 very poignant, but very important questions relating to blindness
organizations:  What is most important, getting the blind consumer to
participate, or giving them little detail?  Last, don't blindness
organizations, such as the nfb, have people who have taken speech, public
speaking, or remedial journalism classes in college?

It's important, in closing, that if such an event, such as Braille
Literacy Month, occurs, that _all details should not be left out.

Eric
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