[gui-talk] Fwd: GW Micro contributes to Extreme Makeover: Home Edition

Steve Jacobson steve.jacobson at visi.com
Wed Sep 13 10:17:30 CDT 2006


Apparently blindness will again play a role in Extreme Makeover this Sunday evening, 8:00 eastern and Pacific and 7:00 Central time on ABC.  As you know, 
Freedom Scientific received exposure on previous makeovers.

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To: "'gw-info list'" <gw-info at gwmicro.com>
Subject: GW Micro contributes to Extreme Makeover: Home Edition
Date: Wed, 13 Sep 2006 10:23:59 -0400
From: "Dan Weirich" <dan at gwmicro.com>

The following press release is being sent to various media.

FOR IMMEDIATE RELEASE

Contact:
Dan Weirich
GW Micro, Inc.
725 Airport North Office Park
Fort Wayne, IN  46825
Phone: 260-489-3671
www.gwmicro.com
sales at gwmicro.com


GW Micro Donates Advanced Assistive Technology to ABC Extreme Makeover to
Help Disabled Family

Fort Wayne, IN -- September 12, 2006 --  GW Micro, Inc., a leader in
assistive technology for blind and visually impaired consumers is pleased to
announce a cooperative effort with ABC's "Extreme Makeover: Home Edition."

ABC's national television show, "Extreme Makeover: Home Edition" helps
families around the country who have been hindered by hardships and recently
they selected a family in Bergenfield, New Jersey.  The family, originally
from the Philippines consists of both parents, two daughters, one son, and
paternal grandmother.  The father, two daughters and grandmother suffer from
a degenerative genetic eye disease, which causes blindness, the son is deaf
and the mother was recently diagnosed with thyroid cancer.

To improve the quality of life, GW Micro has graciously donated several
assistive technology products, including Window-Eyes, a screen reader that
reads all information on a computer screen and the Small-Talk Ultra: the
world's smallest, accessible computer for blind and visually impaired people
(www.gwmicro.com/smalltalk).  The Small-Talk Ultra uses Window-Eyes
(www.gwmicro.com/windoweyes) to speak everything on the screen to the blind
family members.  Jeremy Curry, Training Specialist for GW Micro,
hand-delivered the technology to the worksite.  "It was quite an
experience," said Curry.  "It was remarkable how everyone came together to
help out this very deserving family, and make this one of the most
technologically advanced homes in the world."

"The Small-Talk Ultra with the power of Window-Eyes is the first, hand-held,
Windows XP computer that is completely accessible to people that are blind
or visually impaired," said Dan Weirich, Vice President Sales and Marketing
for GW Micro.  "Our goal as a company has always been to help people, and
this was just one small way that we could help."

The family can use these talking computers wherever they go, whether in the
house, in class or riding the subway.  Since the son is deaf, the Small-Talk
Ultra can also be used as a communication device between the blind members
of the family and the son, since Window-Eyes speaks everything on the screen
and the Small-Talk Ultra includes a visual display.  "GW Micro is not only
making the world accessible for visually impaired people, but we are
bridging the communication gap between people with various types of
disabilities," said Weirich.  "Advanced assistive technology devices like
ours are opening up a whole new world for people with disabilities and GW
Micro is at the forefront; pioneering innovative technologies."

GW Micro has been producing adaptive technology solutions since 1990,
enabling blind and visually impaired consumers to lead productive lives at
home, work and school.

"Extreme Makeover: Home Edition" is produced by Endemol USA, a division of
Endemol Holding. David Goldberg is the president of Endemol USA. The series
is executive-produced by Tom Forman and co-executive produced by Denise
Cramsey. This episode airs Sunday, September 17, 2006 (8:00-10:00 p.m. EST),
on the ABC Television Network.

For more information, contact:

GW Micro, Inc.
Dan Weirich, Vice President of Marketing and Engineering
725 Airport North Office Park
Fort Wayne, IN  46825
Phone (260) 489-3671

sales at gwmicro.com
www.gwmicro.com

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